Vibe Web to Host Training on Inbound Marketing

Vibe Web Solutions Limited has declared its intention to host training on inbound marketing.

Tobi Asehinde, told Nigeria CommunicationsWeek that lessons from the training will aid organizations, especially the small and medium enterprises to attract potential customers and retain them. 

He defined Inbound Marketing as the process of helping potential customers find a company, often before they are even looking to make a purchase.

“After that the company can turn that early awareness into brand preference and, ultimately, into leads and revenue. It pulls buyers to your business.

“Getting to grips with Inbound Marketing is straightforward.  There is a huge amount of information on the web to help you.  Why not check out our blog for some of the latest news and advice,” he said.

Asehinde added that the training is about making sure an organization’s approach the strategy of Inbound Marketing with an open mind and adopt all of it, otherwise you are simply going to get mixed results.

“Each component links to each other and supports the whole, adding value to the cycle of lead generation.  This new way of marketing your business will gain you more leads, help you qualify those that fit your ideal customer and convert more of them into customers.

On who should attend, he said, “This course is ideal for those who have responsibility for any element of marketing, from administrators to directors, who want a more in-depth understanding of how they can start making money (and stop wasting money!) from all their digital channels.

The training coming up on June 26th 2014 holds at 15, Olusoji Idowu Street, (Near Akintola Williams Deloitte) Off Ikorodu Road, Ilupeju Lagos.