NGT Brand Ambassador Rewards Billboard Campaign Winners

In a bid to foster customer loyalty, Personal style brand, Natures Gentle Touch Brand Ambassador, Oluchi Orlandi rewards female fans who post pictures of themselves with the Natures Gentle Touch billboards across the country.

The winners numbering over ten (10) were all rewarded with products that would last for over three months.

During the course of the campaign each of the winners used their Instagram handles with hashtag #OluchiNGT to post real time pictures of themselves, standing next to any of the Natures Gentle Touch billboards spotted on the Street, Highways & Malls of Nigeria to get rewarded. Participants in the “#OluchiNGT” won N7, 500 worth of hair products each.

“We’ve always appreciated repeat business from our loyal customers and my fans,” said Oluchi Orlandi, Brand Ambassador, Natures Gentle Touch.

“This campaign is a meaningful way we can give back to those customers and thank them for their dedication to our products”.

Also speaking on this development, Daniel Appiah, Operations Manager, Recare International said “This is another way the brand is empowering women to embrace their unique sense of style’’. It is a commitment we are giving to the nation that from the money we are making we will give back to the communities where we operate.” added Appiah.

The ATL campaign which kicked off three months ago is also exploited on Radio, TV, OOH and Cinemas across Nigeria.

The Natures Gentle Touch Hair Institute is home to one of Africa’s most prestigious academy of beauty and style.

The Institute was established in 2006 by one of the leading researchers in African hair, skin and personal care, and manufacturers of the Natures Gentle Touch range of hair care products, Recare Limited. Since its inception, the institute has graduated over 200 students, some of whom have gone ahead to start off lucrative careers as professional stylists.