Google Unveils its New Phone Oct. 4

Google said it will hold a media event in San Francisco next month, where it is expected to unveil its new flagship phone.

The October 4 event was announced in a new YouTube video that showed the web giant's familiar horizontal search bar slowly morphing into the outline of a vertical, phone-shaped rectangle to the sounds of Redbone's "Come and get your love."

The video doesn't reveal a name for the expected device but does close with the company's familiar G logo flanking one side of the phone outline.

It has long been rumored that Google would make its own house-branded phone by the end of 2016, and the company has been widely expected to host an event in October that would focus on several hardware announcements, including a new phone and a 4K Chromecast.

The invitations arrive a little more than two weeks after Google confirmed it had suspended plans for its Project Ara, an ambitious attempt to build a phone that lets you swap out its parts like Lego blocks.

The phones are expected to be called the Pixel and Pixel XL, according to an Android Police report earlier this month that did not include other details, such as specs and expected release date.

The tech giant is also expected to give more details about Google Home, a new smart speaker that will compete directly with Amazon Echo as an always-listening virtual assistant, and reveal its design for its Daydream VR, a hardware and software platform to help any Android phone manufacturer create a VR headset themselves.

A Google spokeswoman said to expect something exciting at the 9 a.m. PT event, which will be livestreamed, but declined to comment further.